Boundaries keep changing. Similarly, the boundary between local and long distance, wireless and wireline, and specialty service provider and software vendor can only continue to blur as the myriad of service life cycles (yes, services do have life cycles just like products) continue to fragment the industry to create opportunities for innovation.

Portfolio alignment recognizes the key values a company delivers to their customers and willingness to innovate, by reviewing these are useful and valuable.

Software and service businesses have been constantly challenging the respective boundaries too.

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